Cottage Country Real Estate Trends

Cottage Country Real Estate Trends

Summer getaways are becoming much more in the wake of COVID-19. While some real estate business has taken a hit during the COVID-19 pandemic so far, one market is turning red-hot: cottage country real estate. Areas like Muskoka, Lake Huron, Haliburton, and more are seeing a surge in city-dwellers looking…

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How to Attract More Prospective Home Sellers

How to Attract More Prospective Home Sellers

While a certain degree of real estate marketing involves sourcing prospects out by contacting them, wouldn’t it be great if more clients contacted you instead? Good news — you can attract more prospective clients easily (and while adhering to social distancing) through the use of real estate technology. Whether you…

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New Real Estate Sales Professionals: Know Your Comps

New Real Estate Sales Professionals: Know Your Comps

Sales comparables are crucial information for setting a list price, but did you know they can also do more? Particularly for new real estate sales professionals, knowing your comps is critical at all stages of the home selling process — both for your own knowledge and for your client’s. Know…

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Review of Spring/Summer Real Estate Market Activities

Review of Spring/Summer Real Estate Market Activities

The spring and summer real estate market in Canada is normally one of the strongest of the year — but how did 2019 fare? With fall officially here, we are looking at the real estate market trends and Canadian house prices that spring/summer 2019 brought. Bank of Canada Interest Rates…

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If You Are Relying on MLS Data, You Are Not Seeing All Property Sales

If You Are Relying on MLS Data, You Are Not Seeing All Property Sales

When you are researching property and land opportunities, the data that you look at is critical — and, of course, the data source. There is one data source that is commonly referenced – MLS data. This data reflects what has been recorded by real estate professionals and brokers. MLS data…

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Digital Sales Tools… Be Digitally Dressed to Impress

Digital Sales Tools… Be Digitally Dressed to Impress

Digital sales tools have come a long way in the past several years — and they could be the missing piece of your real estate business. With digital sales tools, real estate professionals can: Find more clients. Offer special incentives. Market their services more widely. And more. Here are some…

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One Question that Every Prospective Seller Wants the Answer to

We think it’s pretty universal; there is one question, the main question, that every single homeowner would love the answer to: what is the value of their home? The answer to this question could literally be the determining factor in the homeowners’ decision to sell or stay in their home….

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Training Time – Real Estate Listings Road Map

So you just landed a new listing and it is time to open the file. So much to do and so little time. From due diligence, to creating, to promoting your new real estate listings – the more efficient you are, the more profitable you’ll be and the better service…

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Digging Deeper – The Evolution of the Due Diligence Search

Sometimes basic due diligence can uncover things on a real estate deal that would otherwise open a can of worms and trigger a chain of actions that can become a major pain! Unfortunately, in real estate, from people who don’t accurately recount their information to out and out fraudsters, due…

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