The Real Estate Sales Professional Brand – Does What You Know Really Matter?

From time to time we hear about real estate sales professionals who feel that technology is impacting personal relationships in real estate and that personal relationships are what makes real estate sales professionals thrive. While online technology, social media and mobile apps have changed the way that we market, communicate…

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Real Estate Branding – What is the Brand That is You?

  Your personal brand as a real estate sales professional and your personal recognition plays a vital role in your professional success. Real estate branding is a topic that has been widely discussed in the industry and good real estate branding can lead to increased customer retention, not to mention…

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