Leverage Real Estate Demographics to Expand Your Reach Beyond Your Neighbourhood

In the past, many real estate sales professionals found themselves specializing in a specific neighbourhood and with good reason – to properly represent a property you must understand the neighbourhood and the key demographics. 

It’s not always easy for real estate sales professionals to learn about an unfamiliar neighbourhood or community as there are so many things to learn about. Topics like:  

• Which schools are in the area?  
• What are their ratings?  
• Are there any supermarkets within the immediate vicinity?  
• Which highways are the closest? 

Fortunately, advances in technology and the HoodQ + GeoWarehouse partnership help ease that challenge. Now you can learn about and present information on demographics to your prospective customers, including the HoodQ Real Estate Reports in GeoWarehouse Store. The HoodQ Report is a great example of how you can use technology to establish yourself as an expert in the neighbourhood of consideration. 

With these reports, you have the necessary information needed to help you: 

1. Expand your reach. 
2. Generate more leads. 
3. Sell more properties. 

Did you know that 78% of buyers surveyed in the NAR’s Community Preference Survey shared that the neighbourhood quality is more important than the size of the home? 

All the more reason to focus on this aspect! 

How does it work? 

HoodQ is the largest provider of curated address and neighbourhood reports in Canada. Through GeoWarehouse, you can get customized, hyper-local, address-specific reports that present a snapshot of everything the buyer needs to know about a specific neighbourhood. 

The reports feature information about: 

• Public, Catholic, and Private schools in the area by name, type, and location, as well as school attendance zones where available. 
• The closest parks and recreation facilities such as dog parks, playgrounds, tennis courts, and swimming pools. 

• The nearest transit stops – both street and rail. 
• Hospitals, fire and police stations, grocery stores, coffee shops, and more. 

These reports can easily be embedded into your website, used in your marketing campaigns, sent directly to prospects, and leveraged for presentations and open houses.