Winter Real Estate Listings – How to See What May Not Be Visible to the Naked Eye

November 14th, 2016

gw-house-under-snowWinter can be a tough season for real estate sales professionals. Cold weather makes it difficult to slog around generating leads – and getting leads is only half the battle. Once you land a deal if you are the:

  • Listing agent – you have to promote the beauty of the property for sale even though many features may be under snow. Your client may not have imagery of the exterior of their property when there was no snow and you are going to need it if you want to increase the likelihood of selling their home.
  • Agent representing the buyer – You have an even tougher job because winter is a difficult season for buyers too. Both the weather and difficulty viewing the exterior of a property makes it more challenging to make a buying decision. For your client to feel comfortable buying a home, they are going to want to see it in its entirety.

Thanks to technology, you no longer need to get out the shovel! You can show your client more using online tools.

Firstly, you are going to want to be in a position to do more on the go so that when you go on the road with your client, if you happen to come upon a property blanketed in snow, you are positioned to take action for your client.

This is going to mean investing in a tablet. Investing in a tablet will enable you to leverage online capabilities while on the road and give you the most opportunity to see as much as possible about a property.

Next, you should think about how to source more imagery with respect to the property in question. This all depends on what current real estate tools you are using.

  • If you are not a GeoWarehouse customer, you can use Google Maps to look at the property on a map and even drop yourself onto the street and view the property from the front. If the images of the property were taken by Google at a time when there was no snow on the ground, you can gain a decent view of a property’s frontage.
  • If you are a GeoWarehouse customer, you can view aerial, street and pivot view imagery of both the property and adjacent structures. Because GeoWarehouse is web-based, you can access the tool on your tablet through your internet browser.

The other thing that you can do to find more imagery relating to a property is Google the property address. If the property has been recently listed, the other listing agent may have promoted it online including different photos that you may be able to view.

At GeoWarehouse, we make buying and selling homes in the winter far easier.

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